Código: MDIS-4401 SEMINARIO MAESTRÍA 1
The main objective of the course is to introduce students to the theories and practices of ‘cultural planning’, drawing on the European experience. Examples of the US, Canada and some Latin American countries will also be discussed. The first day provides a historical contextualization to urban cultural planning, developing some key related concepts, including ‘creative city’ and ‘cultural mapping’. The second day discusses some of the cultural effects of economic globalization, including the risk of standardization and the growth of multiculturalism given the increasing patterns of migration around the world. Given the return of populism and nationalism, we will debate on the ‘culture wars’ concept, which is a key feature of the current political juncture, increasingly challenging the existence of liberal democracy. We will finish the day with the analysis of intercultural urban policy strategies, which view growing ethnic and cultural diversity as an asset rather than as a problem. The third day will focus on cultural mega-events, such as the European Capital of Culture. It will discuss a range of themes and issues, including bidding, governance and legacy strategies. There will an in-depth discussion about the evaluation of the cultural, social, economic and environmental impacts of cultural mega-events, with reference to the European Capital of Culture and UK City of Culture initiatives. In the fourth day the question of civic participation in cultural activities will addressed, with a case study on the challenges and potential of greater collaboration between arts and sport policies. In the fifth and final day, students will present the results of group work, in which they applied the cultural planning approach to the problems and potential of a locality of their choice.